Objective
To provide a clear and actionable guide for team members on how to manage schema integration, identify and resolve schema errors, and maintain compliance with Google's latest policies.
Key Steps
Integration with Review Apps
Ensure the app is integrated with at least 31 review applications.
Verify that the schema is correctly formatted according to the HTML standards.
Identifying Schema Errors
Regularly check the Google Search Console for schema errors.
Look for common issues such as:
Unparsable errors (e.g., unmatched brackets).
Duplicate schemas from other apps or themes.
Removing Duplicate and Faulty Schema
Identify any duplicate schemas that may cause confusion for Google.
Remove any deprecated schemas that are no longer supported (e.g., sitelink schema).
Ensure that when the app is deleted, all associated schemas are also removed.
Using the Schema Audit Dashboard
Access the exclusive schema dashboard to monitor schema performance.
Sync the page to check for errors and update the status.
Take screenshots of any errors found in the Google Search Console for documentation and further action.
Prioritizing Schema Errors
Differentiate between critical schema errors and warnings.
Focus on resolving critical errors first as they impact performance.
Customer Support and Communication
Utilize the live support feature for immediate assistance with schema-related issues.
Document any recurring issues to improve future troubleshooting processes.
Cautionary Notes
Be cautious of making changes to schema without verifying their impact on SEO performance.
Regularly update yourself on Google's latest schema policies to avoid using deprecated options.
Ensure that all team members understand the importance of schema management to prevent errors from being overlooked.
Tips for Efficiency
Schedule regular audits of the schema to catch errors early.
Create a checklist for common schema errors to streamline the identification process.
Use templates for documenting errors and resolutions to maintain consistency.
Encourage team members to share insights and solutions to common schema issues to foster a collaborative environment.
By following these steps, team members will be equipped to effectively manage schema integration and resolve errors, leading to improved productivity and accuracy in task execution.
Link to Loom
https://loom.com/share/c45fd17cbe894a94ad93f2f4fa8f21ab?src=composer